In a culture that values more and bigger, meeting one goal generally means creating a new one with higher expectations. But what if you and you alone set your personal standards of success? What if you defined your boundaries based specifically on your why and your metrics for success?
"As an entrepreneur herself, Erika understands all the moving parts. Her authenticity is incredible and her ability to take the big overwhelming parts of running my business and breaking it down into manageable pieces has brought the joy back into owning my business! She also understands the connection between our businesses and all the other parts of our lives and has helped me in finding those healthy balances. I highly recommend coaching with Aught, 10 stars!!!"
If you are a female entrepreneur who has already launched your business, you are in the right place! We believe in creating space where it has never existed and offering freedom to define your entrepreneurship journey in a way that you get to decide. We believe in walking alongside you on your journey because you weren’t meant to hustle alone. Let us guide you toward the path of fulfillment because joy & possibility in entrepreneurship shouldn’t be optional.
For female entrepreneurs looking for 1:1 time with Erika to work on Anything At All.
Whether it's aligning your offerings, updating your packages and pricing, or reworking your marketing strategy, Erika is ready to dive in and guide you through the process.
which helps women to redefine entrepreneurship, success and boundaries for themselves, their businesses and their families. Women can belong to Aught through virtual communities, their Redefine Mastermind, coworking spaces and more.
Erika’s story is informed by community at its best, filled with women who showed her the power of collaboration over competition and mutual mentorship. She’s committed to sharing this message with future generations - that all women deserve seats at all the tables (and the opportunity to build them if that’s their thing!)
Erika lives in Knoxville, Tennessee with her three overly confident children and professor husband, and if awake, she’s likely aggressively helping someone pursue their dreams.
Erika Biddix firmly believes that it’s never too late to discover your purpose, that women can do anything at all, and that the power of community can create magic.
A meeting and event planner of 20+ years, Erika initially jumped into entrepreneurship in an attempt to gather agency over her own life and schedule. “being your own boss” does not negate societal pressures and norms women in the workforce are historically bound by. Plus, when accolades and income are the metrics by which most companies are judged, exhaustion is a natural byproduct.
In 2019, she attended a magical keynote in Toronto, Canada. She walked into the room a business owner, and left as an entrepreneur with purpose. Words spoken from the stage changed her ENTIRE outlook. Instead of searching for “one great thing” she could do to change the world (and frankly, starting to get scared she wasn’t going to meet that expectation) she realized that she could be supporting other women in doing THEIR great things!
Initially a coworking space known as Girl Boss Offices, Erika was now simultaneously founding and growing a company built on a foundation of purpose, while suffering entrepreneurial overload with her ability-based business. Despite growing Biddix Meetings and Events to a seven-figure agency with Fortune 500 clients and national recognition, that particular entrepreneurial journey ended with a spectacular case of overwhelm and burnout.